IE is pleased to announce that Justin Wilden has joined their management team in the newly created role of Solutions Director.

With over 12 year’s experience, Justin is an online specialist in digital concept and user experience design (UXD). His passion is creating innovative and compelling user-centred solutions, particularly on projects with an entrepreneurial component.

Previously, he worked with Sapient Inc as a Team Lead in San Francisco, Sydney and London, which provided the opportunity to work with Electronic Arts to define the online gaming portals EA.com, EASports.com, and Virgin.com.

Between 2000-2002, Justin developed the user experience design practice for Different Solutions, which is Australia’s largest user-centred design agency. As the Creative Director, Justin led a team of 11 people and was pivotal in delivering projects for BHP Billiton Ltd and IAG Ltd.

From 2005 to 2008 Justin worked with the Kojo Group as the Head of Interactive, where he directed the digital business and managed projects for Multiplex, Cartridge World and Mitsubishi-Australia. Justin also spearheaded the direction of touch-screen kiosks for the South Australian Government, entertainment websites for Fox Films, intranets for BHP Billiton and IAG and the Sydney Opera House website.

One of Justin’s career highlights thus far was working alongside Director Baz Luhrmann as Interactive Creative Director for the Moulin Rouge online media campaign.

Says Justin ‘I was drawn to IE’s extensive portfolio of well-known brands, their genuine passion for the digital culture and commitment to building an internationally respected digital agency.’

Justin’s role at IE is to deliver solutions that fulfil the current and future online needs of clients. His broad skill set encompasses the scope, concept, design, and technology phases, and he is working with IE clients including Movember and Hoyts to develop compelling digital products and experiences.

Recently Justin travelled on the inaugural Startup Bus, travelling from San Francisco to Austin for SXSW 2010. Over 72 hours six teams developed business models and prototypes and, at the end of the trip, pitched them to venture capitalists. Justin was involved in the winning team, DormDorm.com, which is now being mentored to investment grade.

‘I’m excited about innovating business by improving the online transactional layer and enhancing the customer’s experience – and ultimately designing amazing online products.’

Justin joins IE from his most recent position in Adelaide as Head of Interactive for the Kojo Group.

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