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	<title>IE Agency &#187; Mobile</title>
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		<title>Lonely Planet’s 1000 Ultimate Experiences iPad App</title>
		<link>http://ie.com.au/the-new-economy/lonely-planet%e2%80%99s-1000-ultimate-experiences-ipad-app</link>
		<comments>http://ie.com.au/the-new-economy/lonely-planet%e2%80%99s-1000-ultimate-experiences-ipad-app#comments</comments>
		<pubDate>Thu, 27 May 2010 02:30:16 +0000</pubDate>
		<dc:creator>Andrew Hunting</dc:creator>
				<category><![CDATA[The New Economy]]></category>
		<category><![CDATA[Mobile]]></category>

		<guid isPermaLink="false">http://ie.com.au/?p=357</guid>
		<description><![CDATA[Lonely Planet collaborates with IE to design one of the world’s first iPad travel applications. Lonely Planet leads the field in travel publishing, providing thoroughly researched content and timely inspiration to travel-hungry readers worldwide. In March 2010, Lonely Planet chose to collaborate with IE’s design team to bring the book, 1000 Ultimate Experiences, to the Apple [...]]]></description>
			<content:encoded><![CDATA[<p>Lonely Planet collaborates with IE to design one of the world’s first iPad travel applications.</p>
<p>Lonely Planet leads the field in travel publishing, providing thoroughly researched content and timely inspiration to travel-hungry readers worldwide. In March 2010, Lonely Planet chose to collaborate with IE’s design team to bring the book, <em>1000 Ultimate Experiences,</em> to the Apple iPad in less than six weeks.</p>
<p>The result is a design solution that transforms stunning experiences from the book into a virtual deck of cards the user can spread out, flip, share and explore.</p>
<p><em>1000 Ultimate Experiences </em>for<em> </em>iPad<em> </em>offers readers a tantalising opportunity to daydream about their next trip, or indeed their next 1000 trips.</p>
<p>The <a href="http://www.nytimes.com/2010/04/08/technology/personaltech/08smart.html" target="_blank">New York Times</a> billed the app as “<em>a gr</em><em>aphically</em><em> rich look at a wide variety of trips</em>”; <em>USA Today</em> said, <em>“the visual wow factor is notable</em><em>”; and </em><a href="http://cbs2chicago.com/consumer/top.ipad.apps.2.1608108.html" target="_blank">CBS News Chicago</a> listed <em>1000 Ultimate Experiences</em> as one of seven “Must-Have” apps.</p>
<p>AppFollower also posted a comprehensive <a href="http://www.youtube.com/watch?v=H9fwHV6go-E" target="_blank">video review</a>.  <em></em><em></em></p>
<p>“1000 Ultimate Experiences” was also picked up by <a href="http://edition.cnn.com/2010/TECH/04/01/ipad.app.store/index.html?iref=allsearch" target="_blank">CNN</a>, <a href="http://www.mediabistro.com/fishbowlny/new_media/flood_of_newsoutlet_apps_accompanies_ipad_release_157233.asp" target="_blank">MediaBistro</a>, <a href="http://www.businessinsider.com/10-awesome-ipad-apps-for-travel-2010-4#1000-ultimate-experiences-1" target="_blank">Silicon Valley Insider</a>, <a href="http://www.macsimumnews.com/index.php/archive/iphone_ipod_ipad_apps_for_april_2" target="_blank">Macsimum</a>, <a href="http://www.mactech.com/content/iphoneipodipad-apps-april-7" target="_blank">MacTech</a>,<a href="http://www.thestar.com/business/companies/apple/article/789599--ipad-frenzy-mounts-in-u-s" target="_blank">Toronto Star</a>, <a href="http://www.thespec.com/News/BreakingNews/article/747059" target="_blank">Hamilton Spectator</a>, <a href="http://paidcontent.org/article/419-the-ipad-watch-04.02.2010/" target="_blank">PaidContent</a>, <a href="http://www.nendoroiz.com/download/lonely-planet%E2%80%99s-new-ipad-app-%E2%80%93-plus-your-chance-to-win/" target="_blank">Nendoroiz</a>, <a href="http://www.twominutenews.com/2010/technology/new-ipad-iphone-apps-now-available-at-itunes-and-ebay-7267.html" target="_blank">Two Minute News</a>, <a href="http://www.eyefortravel.com/news/europe/lonely-planet-introduces-19-99-ipad-app" target="_blank">Eye for Travel</a>, <a href="http://www.usatoday.com/tech/news/2010-04-02-ipadsales02_ST_N.html" target="_blank">USA Today</a>, and <a href="http://news.cnet.com/8301-13579_3-20001642-37.html" target="_blank">CNET</a></p>
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