Our Work: Target 155
We were engaged to develop a digital solution to support the Victorian Government’s major water saving initiative, Target 155.
View our other work
xxx
68% of social marketers find it difficult to compare the results of social media marketing campaigns, and it’s not hard to see why. How do you measure a brand’s strength in people’s minds? If social media is a conversation, how do you measure the value of that conversation? A great conversation may lead to a [...]
I recently saw an infographic on how mobile phones are changing social media showing that people are, not surprisingly, accessing social media more frequently from their mobile phone.
Featured Articles
9 November 2010
Would you pay $2 per hour to use Photoshop (or Excel) as a Web App?
Soon we will be able to rent Web Apps for an hour, a day or a week. Imagine the scenario where you only require Photoshop for an...
20 September 2010
Mobile Application Development– Apple Moves the App Goalposts
The recent change to Apple’s iOS Developer Agreement, the change that now permits iOS applications from third party development tools, is big news for Flash developers wanting...
30 August 2010
Geo-Social Meets Online Retail
The future of online retail may not be online retail at all – it might just be the social media or even geo-social layers that add the most...
24 June 2010
The Rise and Rise of Online Retail
Online retail is gaining some real momentum in Australia, to the point where businesses that don’t sell online now risk losing significant market share to those that...
24 June 2010
What’s your Customer Experience Strategy?
A well-designed user experience is inimitable – it belongs to a company like an asset in a balance sheet and cannot be plagiarised. Today’s digital platform plays...
24 June 2010
Define a Digital Strategy to Succeed in Social Media
There’s no doubt in my mind (or the minds of my fellow digital natives) that as part of a digital strategy, social media is here to stay....
Social Media Articles Archive
29 July 2010 - posted by Andrew Hunting
Social Media Strategy - What Does Successful Social Media Look Like?
8 July 2010 - posted by Dean Flynn
The Socially Mobile Have Arrived
24 June 2010
