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The Pervasive Customer Experience extends upon the sound and established methodologies found in user experience design. Understanding User Experience Design User experience design derives its origins from the design of products. The evolution of the practice precedes the computing age and can be found in the design of everyday household products from as early as [...]
The PCX model is not dependent on super–sized cash reserves. A small start up in San Francisco is also successfully pushing the pervasive model in the word-processing space. Evernote is an online note service, where a user can store and retrieve notes via both Mac and Windows desktop software, and mobile devices such as smart [...]
Featured Articles
9 November 2010
Would you pay $2 per hour to use Photoshop (or Excel) as a Web App?
Soon we will be able to rent Web Apps for an hour, a day or a week. Imagine the scenario where you only require Photoshop for an...
20 September 2010
Mobile Application Development– Apple Moves the App Goalposts
The recent change to Apple’s iOS Developer Agreement, the change that now permits iOS applications from third party development tools, is big news for Flash developers wanting...
30 August 2010
Geo-Social Meets Online Retail
The future of online retail may not be online retail at all – it might just be the social media or even geo-social layers that add the most...
24 June 2010
The Rise and Rise of Online Retail
Online retail is gaining some real momentum in Australia, to the point where businesses that don’t sell online now risk losing significant market share to those that...
24 June 2010
What’s your Customer Experience Strategy?
A well-designed user experience is inimitable – it belongs to a company like an asset in a balance sheet and cannot be plagiarised. Today’s digital platform plays...
24 June 2010
Define a Digital Strategy to Succeed in Social Media
There’s no doubt in my mind (or the minds of my fellow digital natives) that as part of a digital strategy, social media is here to stay....
PCX Articles Archive
21 January 2011
PCX in the Real World: Evernote
21 January 2011
PCX in the Real World: Apple
21 January 2011 - posted by Justin Wilden
