How a successful Marketing Manager today can hinder your digital presence tomorrow

Posted on March 10th, 2010 by andrewhunting

A successful Marketing Manager is one who increases sales, right? So how can a Marketing Manager who’s doing just that hold back the development of a digital strategy? IE’s Managing Director Rhys Hayes explains.
‘Research has shown that Marketing Managers have a tenure in any one [...]

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Adobe Refresh 2010

Posted on March 9th, 2010 by andrewhunting

IE Designer Tom Holt reviews Adobe’s latest developments.

Last week the annual Adobe Refresh Roadshow rolled into town, with 2010’s edition touted as a “Dynamic live presentation that will refresh your understanding of the most recent initiatives in the areas of content creation, collaboration and distribution”.
Adobe takes this event across Australia [...]

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Rhys Hayes to Present at ADtech 2010, Sydney

Posted on February 24th, 2010 by andrewhunting

Rhys Hayes, Managing Director of IE, will present on the panel “Evaluating e-Commerce Models” at the 2010 ADtech Conference. ADtech is the leading event for the digital marketing and advertising community in Australia and New Zealand.
ADtech Sydney 16 -17 March 2010 www.ad-tech.com

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Top 10 ways to engage an audience through social media

Posted on October 3rd, 2009 by Richard Taylor

An opportunity to improve your brand’s standing with consumers by 30 per cent seems too good an opportunity to pass up – it is – but to engage in social media in a way that will achieve these results requires thought and planning.

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Rhys Hayes to present at the “Digital Marketing and Media Summit 2009”

Posted on September 11th, 2009 by Kylie Ridler-Dutton

Rhys Hayes, Managing Director of IE will present along side Adam Garone, Co-Founder and CEO of Movember at the Digital Marketing and Media Summit 2009 in Melbourne on the November 16 , 2009.
This summit will look at engaging digital strategy. Topics will include: The new rules of engagement; building your own digital media network; social [...]

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